The six secrets to starting smart, a startup’s guide to protecting trade secrets, knowing what your customers value, and more startup articles for discussion!
Startup Articles & Discussion
- Wall Street Journal Best-Selling Author Shares 6 Secrets to Starting Smart [Book Excerpt] – Note the role of emotion to get traction/results
- Why Entrepreneurs Need To Keep Their Business Focused – Focus is key. Focusing on the right things is essential.
- The 5 Steps of Successful Customer Journey Mapping
- A Startup’s Guide to Protecting Trade Secrets
- Bottle Breacher Uses Google to Hone Marketing Campaign – This is not just because Paul loves it.
- You need to know what your customers value – ‘’They do not define value in terms of features and advantages of products or services.’’