As security professionals, we search for conferences to attend, ask for advice on which ones are valuable, and then request funding support from our companies or pay for the conference ourselves. We show up, check in, watch presentations, talk with people, hit up villages, maybe get some swag, have fun, learn a lot, and head home. Did you ever find yourself wondering how it all came together? What actually goes into creating those hours or days of a conference? Maybe you’re even interested in running one yourself but don’t know where to start. This presentation will go over all aspects from coming up with your own original idea to putting the pieces together, having it all come together, pulling off a successful and growing conference and even the wrap-up of how to make it even better next year…if there will be a next year because if you don’t execute properly you may be a one hit wonder.